With its bold timepieces and ad campaigns, high quality Hublot replica watches has never been boring. Its new CEO, Julien Tornare, thinks it can go a lot further.
For anyone following the watch scene, it is clear that Hublot has been one of the few brands that can be relied on to consistently make waves. Think its high-profile partnership with the likes of contemporary artist Daniel Arsham and tennis pro Novak Djokovic, or memorable releases such as Takashi Murakami limited editions in a flowershaped sapphire crystal case; a complex timepiece (the MP-10) powered by two linear weights instead of a conventional rotor; and skeletonised tourbillon UK AAA Hublot fake watches in sapphire-crystal cases in juicy neon shades.
By the standards of many luxury watch brands, all this would make for a report card deserving of a good pat on one’s own back. But to recently minted Hublot CEO Julien Tornare, more can be done. Following a successful six-year run at Zenith as its CEO, and a transitional stint heading Tag Heuer, Tornare began his role at Hublot last September. Speaking to Prestige during a market visit to Singapore, the veteran best Hublot copy watches executive shared that one of his goals for the 45-year-old brand is to get the word out on its watchmaking capabilities.
Wearing a dark suit complemented by a black sapphire-cased luxury UK replica Hublot Big Bang Tourbillon Automatic watches (which turns out to be a Japan exclusive model), Tornare elaborates, “People know Hublot first because of our marketing as well as our innovation, creativity and new materials. But they don’t often talk about the movements. Over the years, we have developed great watchmaking skills at Hublot, and I think this doesn’t get enough credit. I want to reinforce people’s awareness about watchmaking at Hublot.”
Wearing a dark suit complemented by a black sapphire-cased top fake Hublot Big Bang Tourbillon Automatic watches (which turns out to be a Japan exclusive model), Tornare elaborates, “People know Hublot first because of our marketing as well as our innovation, creativity and new materials. But they don’t often talk about the movements. Over the years, we have developed great watchmaking skills at Hublot, and I think this doesn’t get enough credit. I want to reinforce people’s awareness about watchmaking at Hublot.”
Engines of Growth
Launched in January at LVMH Watch Week, the 42mm cheap 2025 replica Hublot Big Bang Meca-10 watches is among the new releases offering a glimpse into Tornare’s ambitions for the brand. Like the original 45mm Meca-10 launched in 2016, the new-generation Meca-10 is driven by an in-house movement with an impressively lengthy 10-day power reserve. Aside from being smaller, the latest incarnation of this movement also features a higher level of finishing than its predecessor, such as bridges decorated with satin-brushed surfaces and hand-polished, angled edges.
Upping the level of finishing this way, says Tornare, who spent 17 years at high-horology manufacture Vacheron Constantin before moving to Zenith, helps to bring consumers’ attention to Hublot’s movements. Located in Nyon, France, the manufacture produces its most complex movements such as those used in its MP (or Masterpiece) models, and its well-known Unico automatic chronograph movement. However, most of its Hublot Classic Fusion super clone watches online UK, which feature a more traditional and dressier aesthetic than its sporty, multi-part Big Bang collection, are powered by Sellita-based movements.
Aside from finishing its existing movements to a higher level, CEO envisions an elevation of Hublot’s movements in various ways. Without revealing any spoilers, the CEO muses, “The basic movement in the Classic Fusion could be different, more sophisticated, with a better performance, et cetera.” He also believes that there is a gap in Hublot’s complications portfolio – relatively accessible, but still high-end complications. “We have perpetual calendars, tourbillons, minute repeaters, but in between those and chronographs, we don’t have a lot, so we can add some complications there.”
Power to the People
Where Tornare feels that Hublot has lost a bit of its edge over the years is in marketing and customer outreach. Certainly, with its bold colours and strong imagery, Hublot ad campaigns continue to stand out in a largely conservative industry.
But in terms of impact, even stylish ambassador images and visuals of neon sapphire-case Swiss made Hublot replica watches can feel somewhat pedestrian in comparison to shocking campaigns like Hublot’s 2010 ad, featuring the badly bruised face of Formula 1 founder Bernie Ecclestone. The story goes that after Ecclestone’s Hublot watch, among other valuables, was stolen in a robbery, the magnate himself had sent the photo to Hublot CEO Jean-Claude Biver and suggested they use it for an advertisement. The ad’s tagline read, “See what people will do for a Hublot.”
“In its best days,” says Tornare, “Hublot was always so surprising and innovative, that people would go, ‘Ah, this is Hublot again!’, or ‘Oh, it’s Hublot, they can do that!’ That’s the kind of reaction I want to hear again. I want to hear this about the watches, the packaging, the boutique environment, the booth at Watches and Wonders – basically, every touch point with Hublot.”
In tandem with this desire to shock and awe, the CEO is also making it his mission to engage strongly with 2025 1:1 copy Hublot watches clients and fans, and to revive the once-vibrant Hublotista community. Comparing it to the famously devoted Paneristi community of Panerai fans, Tornare notes that the Hublotista was a very vibrant group over a decade ago, under Jean-Claude Biver’s watch. “I want to recreate this dynamic with clients, this feeling of belonging and being part of a community, of the family of Hublot. The brand is only alive among its clients.”